Money Talk Question 8: What makes you decide on which pair of shoes to buy, which clothes to buy?
May 10, 2009 by Sharon Lechter
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sharon, money talk, question 8
Most kids will give you two answers; either because it is what their friends wear, or simply because they like it. Both make perfect sense, but the hidden question to this is, “why do you like them?” It’s probably not one they are going to be able to give you a firm answer to, but the answer is most likely because they have been influenced by advertising. Ask them to reflect again on how advertising has been affecting them without them even knowing it. Hopefully they will learn to shop for similar styles that are half the cost.

